Tag: gimmick

Executive Overview The long-awaited, highly scrutinized second-generation Tesla Roadster has made another theatrical leap into the public consciousness—literally. During a live-streamed presentation at SpaceX’s state-of-the-art testing facility in Texas, Elon Musk’s automotive and aerospace juggernaut rolled out a concept model...

Executive Overview The long-dormant dream of personal aerial mobility took a theatrical, if eccentric, leap forward when Tesla showcased its concept model for the long-promised rocket-boosted Roadster. Livestreamed from SpaceX’s Texas testing facility, the automotive world watched as a driverless...